LAUNCH A COMMODITY TRADING PLATFORM
We were surveying the market by phone. We succeeded in bringing the market to our new live trading platform
There’s tremendous inertia in commodity benchmarking. Agency prices are like currencies. Imagine! You’ve negotiated contracts worth billions in dollars. Then someone comes along and says, try these Euros instead. Nevertheless, we succeeded in getting the largest traders and end-users on the platform and to benchmark our new price
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